Problem:

Juliana, a distinguished interior design studio based in London, sought to elevate their online presence with a digital storefront that mirrors the luxury and bespoke nature of their services. They aimed to differentiate themselves in a crowded market by showcasing their interior design expertise in a manner that resonates with their brand’s high-end appeal.

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Solution:

Our agency was approached to design and develop a website that embodies Juliana's "less is more" philosophy. We focused on creating a visually-driven web solution that prioritizes captivating imagery of Juliana’s interior design projects. The website design strategically uses whitespace to highlight the beauty and intricate details of each project, creating a gallery-like experience. Typography was carefully selected to complement the imagery, with a refined sans-serif typeface for body text and an elegant serif typeface for titles, enhancing the overall minimalist aesthetic. This approach was intended to create a harmonious and sophisticated user experience that aligns with the expectations of Juliana’s high-end clientele.

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Results:

The final digital storefront successfully conveys the luxury and exclusivity of Juliana’s interior design services, achieving a sophisticated and user-friendly online presence. The website has been instrumental in showcasing Juliana's exceptional bespoke projects, drawing in a discerning audience. The effective use of visuals and typography has not only elevated Juliana’s brand identity but also facilitated a deeper engagement with potential clients, reflecting in positive feedback and an increase in inquiries regarding their services.